Purpose, Team Australia II and Race Across America

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The Most Comfortable Kits You Will Ever Wear

About Purpose

We design every Purpose in Singapore, cut them in Korea, and make them in China, with fabrics from Europe, Italy and Taiwan.

Purpose is the most comfortable jerseys and triathlon apparels you will ever wear.

We are born online hence we sell worldwide and deliver globally. We believe this is the best way to bring the highest quality jerseys and triathlon suits to you without high retail markups.


Team, Ambition, Victory, Flow

The four stages of Purpose. Our guiding value, our product principles.

Purpose Team are designed for team or group wear.
Purpose Ambition for more purposeful training.
Purpose Victory, race-cut for performance on race-days.
Purpose Flow, when sporting achievements and personal statements converge.

Fabric choices, seam location and the sleeves. Great for warm days.

Ross, Australia

Designed by an athlete himself The passion, quality and comfort shines through.

Alan, Team Australia II rider

A brand I'm proud to wear not just for it's function and style, but for what it stands for.

Andrew, USA

Love the fit and material. Will get another one shortly.

Matthew, Singapore

My 2nd Purpose jersey. Excellent quality. Definitely comparable, if not better than those big brands out there.

Jon Wong

Research and Purpose

Purpose jerseys, bib shorts and triathlon suits are made for the heat and high humidity temperatures of Asia. Being based in South East Asia, we put emphasis on their ability; and ultimately yours, to perform well in our tropical condition first and foremost.

Performance Accessories

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Why Purpose

When you find purpose, you find joy. We remain steadfast to one mission as when we first started – to make the most comfortable jerseys and triathlon suits your will ever wear.

It is our belief that if we can continue achieving this, we can help you shine in the sports you love.

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